What You Need to Know About New GDPR Laws

You’ve probably received an influx of emails recently alerting you to new privacy settings due to the EU’s new General Data Protection Regulation (GDPR) laws. Wondering how this affects your restaurant website? Below are a few key points highlighting the most important takeaways for restaurant operators, plus privacy best practices for your website.

What Is GDPR?

On May 25th, 2018 the European Union’s General Data Protection Regulation (GDPR) went into effect. This privacy law means that EU residents now have a variety of protections in place when it comes to their personal data and how it’s used by private companies. These protections also extend to EU residents utilizing American websites.

 Two Birds Taphouse utilizing a cookie consent alert to inform customers about the way their data is being collected. 

How Does It Affect You and Your Restaurant?

Although GDPR is a European Union regulation, it affects all businesses that may be transferring or storing personal data about an EU resident. This means that any EU resident has these privacy rights whether they are on your website or using an integrated third party service. Your restaurant website is accessible to customers around the world, so it is in your business’s best interest to pay attention to these regulations. This ruling applies to the way information is collected and stored from contact and reservation forms, email signups, and eCommerce checkout pages, as well as cookies that can identify and analyze personal data.

What Should You Be Doing About It?

It’s important that you remain aware of GDPR laws in case your customers have questions or concerns about their privacy online. Consider adding a privacy policy to your restaurant website and check that all your online service providers like reservations, online ordering and email marketing are following these new guidelines. It’s also advisable to add a cookie consent alert that allows your website visitors to opt into or out of data collection.

Working with companies that follow GDPR guidelines - like BentoBox - is the easiest way to ensure that your business and your customers are protected. And as with all legal matters, we recommend discussing with counsel if you are unsure about whether or not the online services your restaurant uses are correctly following GDPR guidelines.

Want to learn more about getting a BentoBox restaurant website that falls in line with GDPR best practices? Get in touch today!

 

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