increase in plant-based
meat alternatives
On the Menu
Most popular menu items by state
- California
- Carne Asada
- Illinois
- Caesar Salad
- Washington D.C.
- Lobster Roll
- Florida
- Espresso
- New York
- Eggplant Parm
- Texas
- Avocado Toast
130%
109%
increase in spirit-free
cocktail options
cocktail options
70%
more CBD
options on menus
options on menus
Vegan menus are losing popularity
52%
decline in growth rate
Check Out Online
Most popular day to place a catering order
Monday
Online Ordering
Mobile: 70%
vs.
Desktop: 30%
Top holiday for restaurant catering orders
Thanksgiving
Average catering store tip amount
15.3%
4x
more shirts for sale than hats
150%
increase in restaurants offering food, bev and DIY kits for sale
Celebrations & Good Times
Most popular type of ticketed event at a restaurant
- 1 Tastings & Classes
- 2 Special Dinners
- 3 NYE Parties
- 4 Prix fixe Brunches
- 5 Valentine’s Day
Average NYE ticket price
$78
Gift Card Sales
Digital Vs. Physical
Digital: 57%
vs.
Physical: 43%
Average gift card amount
$90
Top reasons for gift card giving
- 1 Birthday
- 2 Holiday
- 3 Thank You
- 4 Anniversary
- 5 Just Because
Most popular day to use a restaurant gift card
Saturday
Top private events held at restaurants:
- 1 Birthdays
- 2 Wedding Events
- 3 Holiday Parties
High Traffic
Desktop Visitors Vs. Mobile Visitors
Mobile: 65%
vs.
Desktop: 35%
Mobile First
7% increase in mobile usage since 2018
Peak time for restaurant website visitors
5:30-6:00pm
Most popular day for website visitors
Saturday
With Reservations
Desktop Visitors Vs. Mobile Visitors
Desktop: 51%
vs.
Mobile: 49%
Most requests submitted around
5:30pm
Most popular holiday for reservations
Mother’s Day
Holiday with most last-minute reservations
Valentine’s Day
75%
spike in reservations before V-Day
See what BentoBox can do for your restaurant in 2020!