Why BentoBox beats DIY website platforms every time.

When it comes to building a website, there are a lot of options out there. While many platforms serve a variety of businesses, we understand that the hospitality industry is unique and deserving of its own set of tools and features. What makes us different? Here are three ways BentoBox stands above the rest for restaurant and bar websites. 

Built for Hospitality

While most DIY web platforms are built to accommodate all different kinds of businesses, BentoBox is specifically built for the hospitality industry. We know what information needs to be updated most often on a restaurant’s website, so we make it easy for managers to update things, such as new menus and event announcements. Instead of leaving operators frustrated and confused, our platform comes with an intuitive set of restaurant-specific features that make a real impact on your business.  

Chef Sam Plotnick of Temporis in Chicago recently told us how user-friendly BentoBox really is: “The overall plug and play functionality of the backend makes it so easy to make updates.” Plotnick has tried industry agnostic DIY web platforms in the past. “You could almost get exactly what you want, but there was always something that didn’t work out right. They give too much freedom in some areas and not enough control in others. BentoBox has just the right blend.” 

 

BentoBox vs. DIY

 

Another plus to BentoBox having served thousands of restaurant websites is that we’re experts in knowing what works for hospitality. We have access to industry-specific data, like what information restaurant website visitors are clicking on the most, and the most important fields to include in an event inquiry form.  We know the best ways to convert restuarant website visitors into actual paying customers, and this valuable knowledge comes from the fact that we only work with restaurants. We also share trade secrets in blog posts and email newsletters to make sure our customers are always one step ahead of the rest.

Cost Effectiveness

While DIY platforms may offer appealing lower end costs, it’s important to consider where you may end up paying extra as a result. Will your website have all the hospitality-specific features you need right out of the box?  Do you need to hire someone, like a designer or a web developer, to help with the setup? When deciding between different platforms for your restaurant's website, be sure to think about all the factors that go into the website and how they will affect your final costs. 

The overall plug and play functionality of the backend makes it so easy to make updates.

With BentoBox, you get more than just a website. In addition to customer support seven days a week, you also get a team of hospitality web design experts to set up your website and ensure it matches your restaurant's brand. With DIY services, you're left to set up and design on your own, meaning you could end up paying more out of pocket to hire a third party to tailor your website to your needs.

 

BentoBox setting up a restaurant website

At BentoBox we work directly with our customers to build the perfect website for their business. Photo by Jaqueline Andre.

 

Another thing to consider when looking at different options is if it's easy to update content and add features, or if you'll have to hire someone to make those changes for you. Contracting a designer or developer for every change means getting billed every time you need to update or improve your website. BentoBox makes it easy to make updates on your own, so you don’t have to rely on outside hiring. And when you are ready for new restaurant-specific features, like gift cards for example, it only takes a few minutes for it to be added to your website.

Room to Grow

From the moment you launch your BentoBox website, you’ll have the resources to help your restaurant grow.  Our websites are designed with restaurant-specific tools that are proven to drive revenue. With your BentoBox website, guests will have access to your restaurant 24/7 to buy gift cards, book reservations, and make payments for catering and events. More broadly focused DIY platforms don’t build websites with these crucial hospitality businesses details in mind.

Our websites are designed with restaurant-specific tools that are proven to drive revenue.

And BentoBox is always looking ahead. When expanding our platform, we take into consideration the workflow of restaurant owners, GM’s, and event directors to build tools that will help you on a daily basis as your business evolves. Not only do we automatically integrate with many systems that restaurants are already using (reservations, online ordering, select POS systems, etc.), but we also stay on top of what’s new and noteworthy in the restaurant world so that we can incorporate those features as well. Michael Chernow, cofounder of The Meatball Shop and owner of Seamore's in New York City, has firsthand experience with this aspect of our platform: “BentoBox feels like it was built for us because it was! It’s a solution tailored to food and beverage businesses.” 

 

BentoBox Backend

BentoBox's restaurant-focused backend features make it easy to update information on your own.  

 

On top of all that, with BentoBox you don’t have to worry about your website becoming outdated. We understand that a restaurant is a living, breathing thing that needs room to grow.  We want your website to be an equally dynamic extension of your operation, and for that reason we include a complimentary website refresh every three years to make sure your restaurant always looks top notch online!

Interested in learning how else we can help? Get in touch today.

We believe hospitality begins online.

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